OUR VISION

The Saudi National Day Ad Awards was built on a single premise: the creative industry plays a defining role in shaping national narrative and pride. Saudi National Day brings out the absolute best in regional storytelling—pushing the boundaries of cinema, sound, strategy, and technology.

This platform shines a permanent light on the brilliant agency professionals, directors, post-production houses, and production crews working behind the lens to tell Saudi Arabia’s story to the world.

What We Stand For

  • Recognition for Every Role: From the Director of Photography and Post-Production teams to the Creative Directors and Producers, we credit every contributor behind a successful campaign.
  • Innovation & Tradition: Celebrating campaigns that honor Saudi heritage while embracing cutting-edge approaches like AI integration and world-class commercial production.
  • Transparency & Community: Giving both industry leaders and the Saudi public a voice in deciding which campaigns truly moved the nation.

Eligibility & Submission Rules

  • Campaign Period: Work must be an official Saudi National Day campaign released during 2026.
  • Category Flexibility: Applicants can enter a single campaign into multiple categories to maximize recognition across creative and technical disciplines.
  • Public Voting Rights: Public voting is open to all registered users aged 18 and older, with a limit of one vote per contestant/entry to ensure equal opportunity.